100% native · Private beta

Automate Salesforce data deletion and masking

No-code data retention, masking, and privacy automation. Delete or mask outdated and sensitive records on a schedule, handle DSAR & right-to-be-forgotten requests in clicks, and stay GDPR & CCPA compliant — all without your data ever leaving your org.

Retention Policy

Policy

Inactive Leads · 24 months

Active
ObjectLead

Conditions

StatusequalsClosed – Not Converted
ANDLast Activityolder than24 months
Delete records Monthly · next run Jul 1
Last run: 12,480 records deleted · audit logged

Built natively on the Salesforce Platform

100% native ApexGDPR-readyCCPA-readyNo data leaves your orgScheduled & on-demandFull audit trail

Why your Salesforce needs a cleanup

Data piles up, regulations tighten, and manual cleanups don't scale. SF Cleaner turns it into a policy.

High storage costs

Inactive records quietly inflate your Salesforce bill.

Compliance risk

Holding personal data too long breaks GDPR, CCPA & HIPAA.

Cluttered org

Stale data skews reports and bloats every sandbox.

Manual cleanups

Ad-hoc deletes don't scale — and one slip is costly.

Fix it all — automatically. No code required.

Book a demo

Features

Define retention rules — without code

Tell SfCleaner what to clean up and when, using a point-and-click builder. No Apex, no flows, no exports.

Visual condition builder

Combine field filters with AND/OR logic — even across parent records.

Any object, any criteria

Target standard or custom objects and scope policies precisely.

Organize with policy groups

Group and sequence related policies so they run in the right order.

Condition builder
ObjectAccount
Industry=Retail
ORCreated Date<3 years ago
Add condition

Delete or mask — on your schedule

Choose how aggressive to be: permanently remove expired records, or keep them and scrub the sensitive fields.

Run now or schedule it

Trigger a policy with one click or schedule it as a recurring batch job.

Field-level masking

Anonymize PII like names, emails, and phone numbers while keeping the record.

Built for scale

Native Apex batch processing handles large data volumes safely.

Schedule & action
Delete Mask
Runs monthly · next Jul 1
Batch progress78%

Stay compliant and in control

Enforce data retention the way auditors expect — with a clear trail of exactly what was deleted or masked.

Full audit trail

Every run is logged with job execution records and results.

GDPR & CCPA aligned

Automatically retire personal data once its retention period ends.

100% native — data stays put

Everything runs inside your org. Nothing is sent to a third party.

Execution log
GDPR CCPA
Inactive Leads12,480 deleted
Old Cases · PII8,210 masked
Stale Accounts3,975 deleted

How it works

From install to your first automated cleanup in three steps — no code required.

1

Install in your org

Add the SfCleaner managed package to a sandbox or production org. It's 100% native — nothing to host, nothing to connect.

2

Build a retention policy

Pick an object and define which records to target using the no-code condition builder. Choose to delete them or mask sensitive fields.

3

Run or schedule it

Run a policy on demand or schedule it as a recurring batch. Every execution is logged so you always have an audit trail.

Use cases

One retention-and-masking engine, many jobs it can take off your plate.

Consent-based deletion

Automatically remove records when consent or a retention period expires.

Sandbox data masking

Give QA, Dev, and UAT teams realistic but anonymized data — keep PII out of sandboxes.

Right to be forgotten & DSAR

Find and erase or mask a person's data across objects on request, with a full audit trail.

Bulk data updates

Run mass field updates and transformations natively with Apex batch — without hitting limits.

Storage cleanup

Purge obsolete records to cut Salesforce storage costs and speed up reports.

Scheduled compliance jobs

Keep retention enforced continuously with recurring, logged batch jobs.

Frequently Asked Questions

Ask us anything!

hello@sfcleaner.com

Put your Salesforce data retention on autopilot

SfCleaner is in private beta. Book a demo or request early access and we’ll help you set up your first retention policy in minutes.